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How can a jewelry maker get more conversions for her purpose-driven products? Today we help Tisha Trapp find ways to better grow her online business. Tisha creates beautiful one-of-a-kind bracelets with a purpose behind them: To celebrate the unique and individual qualities of those with autism, as well as embracing each person\'s distinct personalities.
We review all Tisha\\u2019s messaging from product descriptions and website copy to social media posts to emails. We also talk about visual branding, including product photos, and website user experience.
Listen in for tips on how to optimize your own messaging so that your products are easily accessible and attractive to a wide audience.
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