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In this special behind-the-scenes coaching call, we\'re excited to bring you the journey of Suse Fletcher and her brand, Superlove Merino. Join us as we delve into the world of high-end products crafted with merino wool, a material they\'re incredibly proud of\\u2014and rightfully so!
2020 was a landmark year for Superlove, witnessing a massive explosion in sales. But what happens when the initial surge slows down? We\'re here to explore the challenges Suse faces as sales have plateaued and to brainstorm strategies for reigniting growth.
Let\'s dive into this coaching session and uncover the potential paths Suse and her co-founder can take to put Superlove back on an upward trajectory. We\'ll discuss the intricacies of marketing high-end products, sustaining growth post-success, and how to navigate the dynamic landscape of today\\u2019s market. Then we\\u2019ll bring it back around with how you can apply those principles to your business.
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