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This episode sprang from a question one of our thoughtful students posed, shedding light on a common dilemma in the product-selling world. She was bubbling with ideas and was eager to uncover the secrets of marketing her innovative product to retailers. Her curiosity was palpable as she asked, \\u201cHow do I get it in front of them? How do I make that sale?\\u201d
But as we unraveled her question, we realized it wasn\\u2019t just about \\u201cHow to market it?\\u201d The core question, the one that could make or break her business was, \\u201cWill my customers actually want to buy it?\\u201d It\\u2019s a question that resonates with many of us, doesn\\u2019t it? We\\u2019re all eager to jump into marketing and sales, but it\'s pivotal to pause and reflect on the product\'s demand.
In today\\u2019s episode, we\\u2019re diving deep into this. We\\u2019re exploring how to gauge if your idea has wings before you pour your heart, soul, and resources into it. We\\u2019ll guide you on gathering those crucial data points and insights that will help you decide whether to take that leap. It\\u2019s all about ensuring your investment in time and money is well-placed and not jumping blindly onto the marketing bandwagon!
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Inclusion & Marketing
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