499. You Dont Need a Business Plan, Here Are the Only 5 Things You Need

Published: Aug. 14, 2023, 9:30 a.m.

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Hello Product Bosses! We\'re excited to discuss something that we all have likely asked ourselves at some point, especially during our early business days. It\'s the question of having a business plan. If you\'re among those who believe that starting a business is synonymous with having a thorough business plan, we\'re here to tell you - that\'s not always the case!

Being stuck in the traditional ideas of a business plan can often slow our progress. Our entrepreneurial journey since 2004 has taught us that you don\'t necessarily need a business plan to succeed.

There have been countless instances where we ventured into new territories without a rigid business plan in hand. And guess what? We didn\'t let the lack of it stop us! So, if you\'re at the threshold of starting your business or considering developing a business plan after you\'ve launched, know that it\'s not a must.

During this episode, we\'ll delve into the five things that you genuinely need when you\'re starting a business or thinking about selling a product to your customers. So, forget about that business plan for a moment and join us as we discuss what truly matters when starting your product business.

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