Tina Karras: Her Journey from Making Music to Making Vodka
Tina Karras is an independent writer, musician, and a long-standing prominent buyer in the alcohol industry. Southern California is the largest market in the USA for alcoholic beverages, and Tina is well-connected in all aspects of the industry. After procuring sponsorships and streamlining the bar program at the legendary Roxy Theatre, she began working with the concessionaire Best Beverage Catering, which services major music festivals like Coachella and Outsidelands, music venues like The Roxy Theatre, Universities like Stanford and UC-Berkeley, and much more. \n\nHer start in the alcohol industry actually came by accident when Tina moved to Los Angeles with literally one guitar and two suitcases to pursue her dream of being a singer-songwriter. Working in restaurants and, eventually, music venues was Tina\u2019s way to pay rent, and now she\u2019s using that experience to run Tina\u2019s Vodka. Tina\u2019s Vodka is made from organic corn, non-GMO, American-made, fantastically smooth, delicious, and at a good price.\n\nThis Episode\u2019s Heavy-hitter\u2019s:\n\nGrowing up working in her family\u2019s restaurant, Tina learned the grind of not having certainty in her life as an entrepreneur at a really early age.\n\nTina has a mix of different musical inspirations from when she was younger, including classical music like Beethoven, greek music, big bands, and disco!\n\nWhen creating Tina\u2019s Vodka, there was another company sitting on the trademark for the name Tina in the alcohol space. Tina was able to make changes and work through the legal challenges to use the name.\n\nTina\u2019s world was turned upside down when after years of creating her debut album and maxing out credit cards to start Tina\u2019s Vodka, the pandemic hit just as she was about to co-launch both.\n\nConsidering the circumstances of the pandemic, Tina actually selected more positive songs to help uplift people that were down on their luck.\n\nCheck out Tina's Vodka: https://www.tinasvodka.com/\n\nIf you enjoyed this episode, please leave a review:\xa0 \xa0https://ratethispodcast.com/thepozcast\n\n#thePOZcast is brought to you by our friends at\xa0Interseller\xa0\u2013 the prospecting + outreach platform of recruiters and sellers. Whether you\u2019re doubling down on business development or recruiting talent, Interseller does all the heavy lifting of finding contact data, automating the email and follow-up process, and syncs all that rich data into 20+ CRMs and ATSs. Reach out and get going in a 2-week *free* trial today and let them know you heard about them from Adam on #thePOZcast.Check out a free demo today!\xa0https://bit.ly/2Fbm/BZ\n\nThanks for listening, and please follow us on Insta\xa0@NHPTalent and Twitter\xa0@AdamJPosner.eth\xa0\n\nFor more, check out www.thePOZcast.com thanks!