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Tara Wells is an Emmy-winning producer, writer, entrepreneur and cannabis industry pioneer who brings more than a decade of experience working on the frontlines in the cannabis space. She is one of the first female founders in the cannabis sector and specializes in premium online shopping, cannabis delivery and cannabis lifestyle brands. In 2011, Wells co-founded Ganja Goddess, a curated-online cannabis delivery service in California. Tara was awarded a Primetime Emmy Award for Outstanding Competition Program for her work on CBS\u2019s The Amazing Race and remains an avid advocate for women entrepreneurs in the cannabis space.\n\n\nThis Episode\u2019s Heavy-Hitters:\n\n- Tara got into the Cannabis industry after she decided to add some cannabis plants to her tomato garden. She started making tinctures and brownies-- and was convinced by a dispensary owner she met at Burning Man to start selling her edibles at his shop.\n\n- Another one of the most powerful experiences Tara had with Cannabis was watching one of her relatives with cancer being positively affected by the use of her cannabis tinctures to relieve pain and restore appetite.\n\n- Tara believes that we are all creative beings, and what separates people that are actively more creative than others is the ability to trust in your ideas and foster a space for your creativity.\n\n- Her previous career as a Producer for music videos and the popular \u201cThe Amazing Race\u201d series helped prepare her to be a successful entrepreneur and business leader by teaching her about managing people, solving problems, and persevering in times where you need to trust instinct to find a solution.\n\n- The \u201cbro culture\u201d of the cannabis industry is still present, but it has come a long way since the early 2000\u2019s when Tara first became familiar with the space. For Tara, it's about promoting top talent and doing the work to recognize diverse candidates that are best for the job.\n\nIf you enjoyed this episode, please leave a review/rating: https://ratethispodcast.com/thepozcast \n\n#thePOZcast is brought to you by our friends at Interseller \u2013 the prospecting + outreach platform of recruiters and sellers. Whether you\u2019re doubling down on business development or recruiting talent, Interseller does all the heavy lifting of finding contact data, automating the email and follow-up process, and syncs all that rich data into 20+ CRMs and ATSs. Reach out and get going in a 2-week *free* trial today and let them know you heard about them from Adam on #thePOZcast.\n\nCheck out a free demo today! https://bit.ly/2Fbm/BZ\n\nFor more, please visit www.thePOZcast.com Thanks for listening!