Ron Coury: Defining Tenacity: 45 Years in Vegas

Published: Dec. 12, 2021, midnight

Ron Coury is a major business figure in Las Vegas and a former U.S. Marine. Most recently, he wrote Tenacity, a memoir that focuses on the determination necessary to overcome any and all unjust obstacles that may stand in the way of one\u2019s dreams.\n\nAs he climbed the ladder of success for 45-years in Las Vegas, he faced a barrage of constraints including political and police corruption, bribery, coercion, and even death threats. As if that wasn\u2019t enough, Ron beat esophageal cancer, which has a particularly daunting survival rate. A man after my own heart, Ron lives and dies by tenacity, something we uncover in this episode.\n\nThis Episode\u2019s Heavy-hitters:\n\nWhen Ron was in college, he fell below the class credit threshold and was going to be drafted into the military while the Vietnam War was going on. He instead opted to go into the Marine Corps, to receive the best training possible to increase his chance of survival.\n\nRon originally applied to be a Police Officer after leaving the military, but failed the psychological screening because they believed he wouldn\u2019t be able to contain himself, and would instead engage in \u201cstreet justice.\u201d\n\nIn the middle of a trial led by a corrupt official that was trying to convict Ron of a bogus Kidnapping charge, Ron\u2019s terminally ill relative offered to take care of the official the old school, mob-style way. Tempted by the offer, Ron ended up turning it down to deal with it the right way\u2013 beating it in court, by the book.\n\nRon\u2019s more candid definition of tenacity is to know that if you\u2019re going to strive to accomplish something of great significance, you\u2019re going to face obstacles. The key is to embrace them, and most importantly\u2013 never back down or cower to bullies.\n\nLuckily, Ron caught his esophageal cancer very early and was able to be one of the very fortunate outliers\u2013 just 8% of people that survive that type of cancer.\n\nCheck out Ron's book, "Tenacity" and more: www.RonCouryAuthor.com\n\nIf you enjoyed this episode, please leave a review: https://ratethispodcast.com/thepozcast\n\n#thePOZcast is brought to you by our friends at Interseller \u2013 the prospecting + outreach platform of recruiters and sellers. Whether you\u2019re doubling down on business development or recruiting talent, Interseller does all the heavy lifting of finding contact data, automating the email and follow-up process, and syncs all that rich data into 20+ CRMs and ATSs. Reach out and get going in a 2-week *free* trial today and let them know you heard about them from Adam on #thePOZcast.\n\nCheck out a free demo today! https://bit.ly/2Fbm/BZ\n\nFor more, please visit www.thePOZcast.com Thanks for listening!