Matt Bennett: Dreams Aren't This Good: Building a Salsa Empire
In this episode, Matt Bennett and I talk about the fear that comes along with chasing your dreams and the process of overcoming. Matt has been a salsa aficionado for most of his life, but it wasn\u2019t until 2018 that he took the plunge into forming his own company around that passion, Dreams Aren't This Good (DATG). The inspiration and confidence came after years of being in the startup and corporate world, and learning some of the industry via a job he took in distribution as preparation for DATG.\n\nThis is a real entrepreneurship story. \n\nAfter spending years on various startups, working for his friends oil company, and finally working for Big Geyser (Vitamin Water's first distributor), a switch flipped for Matt. He was ready to launch DATG, and he hit the ground running. I had a chance to speak to him about the lifestyle brand he\u2019s established, and it\u2019s clear that Matt has an attention to detail in everything he creates.\xa0\n\nEach individual product has a core element such as a song or region of New York City that inspires its branding and flavor. In addition, Matt has hand selected and partnered with a unique charitable cause on each product, so consumers can give back while they enjoy Matt\u2019s delicious salsa.\xa0\n\nA large part of entrepreneurship is a mind game with yourself, and Matt and I delve into some of what empowered him to bring his passion to life on his own terms. Tune in to hear more about Matt\u2019s journey on this episode!\n\nIf you enjoyed this episode, please leave a review/rating: https://ratethispodcast.com/thepozcast The POZCast is brought to you by our friends at Interseller - the prospecting + outreach platform of recruiters and sellers. Whether you\u2019re doubling down on business development or recruiting talent, Interseller does all the heavy lifting of finding contact data, automating the email and follow-up process, and syncs all that rich data into 20+ CRMs and ATSs. \n\nReach out and get going in a 2-week *free* trial today and let them know you heard about them from Adam on the POZCast. Check out a free demo today! https://bit.ly/2Fbm/BZFor more, please visit www.thePOZcast.com