The Future of Influencer Marketing and Generating Social Awareness | #ThePlaybook 402

Published: May 8, 2021, 9 a.m.

Simon Yu, Co-founder and COO of Clubhouse Media Group, and Christian Young, President of Clubhouse Media Group, talk about how influencers with followings big and small can be used to elevate a brand, as well as how the first publicly-traded \u201ccontent house\u201d came about after a conversation with influencer Daisy Keech.\nYu, Young, and host of #ThePlaybook, David Meltzer, discuss topics including the \u201cjuggling act\u201d that comes with running a public company, why analytics are key to measuring the success of a marketing campaign, as well as why you should focus on your product first, rather than potential influencers to work with.\nTweet me @davidmeltzer your favorite takeaway from today's episode and come ask me questions live every Friday at 11:00 am PST / 2:00 pm EST. Text me at (949) 298-2905 or email me at\xa0david@dmeltzer.com\xa0to join!