The 5 Steps of Selling
Earlier this year I was in Toronto, Canada for Collision Conference and met with 4 young entrepreneurs. I broke down my Five to Thrive sales strategy for them by demonstrating how I would sell them their own product. If this episode was valuable for you, please share it with someone you know in sales.\nTimestamps:\n[0:15] - Six thing to build a value-based business case of what you're selling\n[0:45] - Credibility\n[1:00] - Emotional connection\n[1:15] - Quantitative reasons, impacts, and capabilities\n[4:06] - Ask for the sale\n[5:43] - Step One: Stimulate Interest\n[6:45] - The objective of a cold call/email\n[9:54] - Step Two: Transition Interest\n[10:45] - Step Three: Share a Vision\n[11:53] - Using open ended vs closed ended questions\n[13:40] - Step Four: Manage & Develop Their Vision/Expectations\n[14:30] - AirPod example\n[16:50] Step Five: Thrive