On this episode of #ThePlaybook, Paul Rabil, Cofounder of the Premier Lacrosse League (PLL), shares his thoughts on:\n\n[1:41] - How being a competitor is key to raising capital for your business\n\n[5:54] - Why he\u2019s committed to getting \u201cnet new fans\u201d and creating an entertaining product\n\n[11:31] - The belief that social media is overtaking traditional media in terms of its importance\n\n[18:18] - How sports gambling and live betting has been a part of the PLL\u2019s growth\n\n\n\nTweet me @davidmeltzer your favorite takeaway from today's episode and come ask me questions live every Friday at 11:00 am PST / 2:00 pm EST. Text me at (949) 298-2905 or email me at\xa0david@dmeltzer.com\xa0to join!