Colie Edison: CEO of the Professional Bowling Association | #ThePlaybook 317
Colie Edison, CEO of the Professional Bowling Association, shares her thoughts on:\n\n[1:34] - The initial vision she had for her career and why bowling was \u201cdestined\u201d to be a part of her life.\n\n[6:37] - How she is working to build the media presence of the PBA\n\n[9:32] - Why creativity and flexibility were keys to the PBA being one of the first sports leagues to return to play\n\n[10:05] - Why most professional bowlers of today are different and more dynamic than the competitors of the past.