Building a Brand That Resonates With Your Consumers | Interview With Jesse Purewall, Global Head of Brand at Qualtrics
On this episode of #ThePlaybook, Jesse Purewal, Global Head of Brand at Qualtrics, shares his thoughts on:\n\n\n[:45] - Why generating a breakthrough is all about balance\xa0\n\n[3:05] - How \u201ckeeping score\u201d with your clients will lead to diminished results\n\n[6:43] - The single biggest challenge that comes with building a technology brand\xa0\n\n[9:43] - How to rebuild a brand so that it is more focused on the customer and more modern\xa0\n\n\nTweet me your takeaway from today\u2019s episode @davidmeltzer\xa0\n\nEmail Me! david@dmeltzer.com\n\nSign up for my Free Weekly Training https://free.dmeltzer.com/friday-training-1\n\nText Me! (949) 298-2905