On this episode of #ThePlaybook, Arianny Celeste, founder of Girlfriend Box and UFC Octagon Girl, chats about:\n\n[2:59] \u2013 How being an early adopter of social media empowered her to take control of her own personal brand\n\n[3:34] \u2013 The origins of the Girlfriend Box and some of the company\u2019s most exciting plans for relaunch\n\n[8:50] \u2013 Her single most important tip for building a business with friends\n\n[12:59] \u2013 Why an entrepreneur\u2019s relationship with money will be reflected in their end results