Aaron Keay: Chairman of The Alkaline Water Company | #ThePlaybook 259
Aaron Keay, Chairman of the Alkaline Water Company, talks about how he\u2019s been able to apply lessons from his time on the professional soccer pitch to the leadership positions he\u2019s held in his career, as well as why an understanding of team dynamics is so essential for today\u2019s environment.\nKeay and host of #ThePlaybook, David Meltzer, discuss various topics including how the Alkaline Water Company\u2019s brand was originally built on a point of differentiation with competitors, how the pandemic has impacted the growth of the premium water market, and the thought process behind launching the company\u2019s new line of CBD products.