John Miles: Marketing Association CEO on whether junk mail is actually an effective advertising tool

Published: Feb. 27, 2022, 9:34 p.m.

Is junk mail still a thing?\nIt\u2019s mainly email these days, with specials and sales, etc.\nHow many of us still pull a pamphlet out of the letterbox and then having pulled that pamphlet out and actually read it?\nMarketing Association CEO John Miles...