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b"WARNING: this episode will teach you everything you would learn in a business degree, saving you $200,000 and 10,000 hours\\n\\n\\xa0Josh Kaufman is a renowned business expert and the author of the international best-selling book, \\u2018The Personal MBA\\u2019 which has sold over 900,000 copies worldwide. He is also the author of books such as, \\u2018The First 20 Hours\\u2019, and \\u2018How to Fight a Hydra\\u2019.\\n\\nIn this conversation, Josh and Steven discuss topics such as, the 5 laws of business, how to turn $100 into $10k, the psychological tactics of millionaires, and how to make money in your sleep.\\xa0\\n\\n00:00 Intro\\n02:00 Why Did You Write The Personal MBA \\n04:32 What Is An MBA? \\n10:30 Should You Do A MBA?\\n14:19 How Difficult Is Starting And Running A Business? \\n16:57 First Steps To Setting Up A Business \\n19:29 Loads Of Business Are Finding Problems To Solve \\n27:49 How To Give Value To The End Consumer \\n35:47 How Do You Find Out If Your Idea Is Good? \\n39:11 This Is The Wrong Approach When Starting A Business \\n40:49 Why Should You Start With Value? \\n42:35 How To Market \\n44:04 Psychology & Marketing \\n46:06 Creating A Drive In The Marketing Strategy \\n48:23 Think Different \\n50:52 Be Brave To Do Something Completely Different \\n58:39 How To Become A Good Marketer \\n01:00:31 The Sales Piece In Any Business \\n01:04:38 Customer Service Matters \\n01:06:09 The Sales Framework \\n01:13:06 How Important Is Hiring? \\n01:14:50 What Role Does Competition Play? \\n01:19:09 Let's Talk Money \\n01:24:17 What Numbers Should I Pay Attention To? \\n01:26:35 Experimenting \\n01:34:55 Every Complex System Starts In A Simple Way \\n01:39:06 Mastering A Job \\n01:43:54 Ten Major Principles To Learn Anything \\n01:55:24 Removing Any Friction In The Process \\n02:01:38 Last Guest Question\\n\\ufeff\\nFollow Josh:\\xa0\\nTwitter - https://g2ul0.app.link/SznbYyhi9Kb\\xa0\\n\\nYouTube: You can purchase Josh\\u2019s book, \\u2018How to Fight a Hydra\\u2019, here: https://amzn.to/4f1qJa4\\xa0\\nSpotify: You can purchase Josh\\u2019s book, \\u2018How to Fight a Hydra\\u2019, here: https://g2ul0.app.link/igsXEtci9Kb\\xa0\\n\\nWatch the episodes on Youtube - https://g2ul0.app.link/DOACEpisodes\\xa0\\n\\nMy new book! 'The 33 Laws Of Business & Life' is out now - https://g2ul0.app.link/DOACBook\\xa0\\n\\nYou can purchase the The Diary Of A CEO Conversation Cards: Second Edition, here: https://g2ul0.app.link/f31dsUttKKb\\xa0\\n\\nFollow me:\\nhttps://g2ul0.app.link/gnGqL4IsKKb\\xa0\\n\\nSponsors: \\nShopify: http://shopify.com/bartlett\\nColgate - https://www.colgate.com/en-gb/colgate-total\\nVodafone V-Hub: https://www.vodafone.co.uk/business/sme-business/steven-bartlett-digital-sos?cid=dsp-ent/nprod/Stevenbartlett01/eng/7.24/ntst\\nLearn more about your ad choices. Visit podcastchoices.com/adchoices"