#564: The cookiepocalypse that didn't happen with Jaysen Gillespie, RTB House
We are here at eTail Boston and hearing about all things e-commerce and retail.\n\nToday we\u2019re going to talk about the cookiepocalypse that never happened, and what Google\u2019s decision not to deprecate third-party cookies means for all those marketers preparing their first-party data strategies, as well as all those consumers out there that still like their privacy..\n\nTo help me discuss this topic, I\u2019d like to welcome Jaysen Gillespie, Head of Analytics and Data Science at RTB House.\n\nRESOURCES\nRTB House website: https://www.rtbhouse.com\n\nConnect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom\n\nDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show\n\nCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com\n\nThe Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow\n\nThe Agile Brand is produced by Missing Link\u2014a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company