#51 Telling Authentic Stories with Your Brand
b'This is the second of four episodes related to brands and storytelling. It\\u2019s time to stop thinking in the broadcast mode of marketing. Simply saying something isn\\u2019t enough. Claiming to be the best, the fastest, or the friendliest means nothing without proof, and the proof isn\\u2019t just statistics, but meaningful interactions that build relationships.\\nLearn more about your ad choices. Visit megaphone.fm/adchoices'