#501: AI and the CMO with Amanda Cole, CMO at Bloomreach

Published: March 25, 2024, 4 a.m.

Today we\u2019re going to talk about the impact of AI on Chief Marketing Officers, as well as personalization and how, with the help of AI, it might finally be the year of personalization.\nTo help me discuss this topic, I\u2019d like to welcome Amanda Cole, CMO at Bloomreach, as well as an Executive Board Member at the MACH Alliance.\nResources\nBloomreach website: https://www.bloomreach.com\nGet the latest news and updates on LinkedIn here:\xa0https://www.linkedin.com/company/the-agile-brand/\nFor consulting on marketing technology, customer experience, and more visit GK5A:\xa0https://www.gk5a.com\nCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology:\xa0https://www.agilebrandguide.com\nThe Agile Brand podcast is brought to you by TEKsystems. Learn more here:\xa0https://www.teksystems.com/versionnextnow\nThe Agile Brand is produced by Missing Link\u2014a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content.\xa0https://www.missinglink.company\nLearn more about your ad choices. Visit megaphone.fm/adchoices