#399: What makes you different is what makes you, with Dharma Pachner, Contrast & Co.
I\u2019m excited to bring you the first in a multi-part series sponsored by Contrast & Co., an award-winning brand strategy and communications agency determined to build the most strikingly different brand experiences anywhere.\nToday we\u2019re going to talk about an interesting idea that Contrast & Co. applies to their branding: What makes you different is what makes you. We\u2019re going to talk about what this means, and how brands that apply this idea create a memorable and valuable experience for their customers.\xa0\nTo help me discuss this topic, I\u2019d like to welcome Dharma Pachner, Founder and Chief Creative Officer at Contrast & Co.\nRESOURCES\nContrast & Co. website: https://www.contrastandco.com\nThe Agile Brand podcast website:\xa0https://www.gregkihlstrom.com/theagilebrandpodcast\nSign up for The Agile Brand newsletter here:\xa0https://www.gregkihlstrom.com\nGet the latest news and updates on LinkedIn here:\xa0https://www.linkedin.com/company/the-agile-brand/\nFor consulting on marketing technology, customer experience, and more visit GK5A:\xa0https://www.gk5a.com\xa0The Agile Brand podcast is brought to you by TEKsystems.Learn more\xa0here:\xa0https://www.teksystems.com/versionnextnow\nThe Agile Brand is produced by Missing Link\u2014a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content.\xa0https://www.missinglink.company\nLearn more about your ad choices. Visit megaphone.fm/adchoices