#293: I have my customer journey map... now what? with Carlos Manalo and Stratton Cherouny, Office of Experience

Published: Nov. 4, 2022, 4 a.m.

b'The process of creating a customer journey map can provide insights into your customers, as well as the internal teams, processes, and platforms that serve them, but it requires an understanding of how to effectively use the journey map well in order to take it from a fancy graphic into something truly beneficial to the organization.\\n Today we\\u2019re going to talk about how to make your customer journey maps valuable and create real-world value from them.\\n To help me discuss this topic, I\\u2019d like to welcome Carlos Manalo and Stratton Cherouny, Co-Founders of Office of Experience.\\n RESOURCES\\n The Agile Brand podcast website:\\n https://www.gregkihlstrom.com/theagilebrandpodcast\\n Sign up for The Agile Brand newsletter here:\\n https://www.gregkihlstrom.com\\n Get the latest news and updates on LinkedIn here:\\n https://www.linkedin.com/company/the-agile-brand/\\n For consulting on marketing technology, customer experience, and more visit GK5A:\\n https://www.gk5a.com\\n The Agile Brand podcast is brought to you by TEKsystems. Learn more here:\\n https://www.teksystems.com/versionnextnow\\nLearn more about your ad choices. Visit megaphone.fm/adchoices'