Reflecting Your Core Values with Jesse Thomas

Published: March 2, 2021, 7 a.m.

On the latest episode of Talking Too Loud, Chris is joined by Jesse Thomas, the Co-founder of Picky Bars, a \u201creal foods\u201d snack company based in Bend, Oregon, that makes energy-fueling bars, performance oatmeal, and granola. For years, Picky Bars started off as a side project for Jesse and his wife, Lauren Fleshman, who are both professional athletes\u2014and in October, Picky Bars celebrated its 10th anniversary. From the very beginning, the business was never about making a whole bunch of money. Tune in to learn more about Jesse\u2019s entrepreneurial journey, his thoughts on the super-competitive food industry, and why he believes success stems from staying true to your core values and what\u2019s important to you personally.