55. Leaning into TikTok with Rema Vasan
\u201cThink like a marketer; act like a creator!\u201d That\u2019s Rema Vasan\u2019s advice to brands who are integrating TikTok into their broader content and engagement strategies. As the head of North America Business Marketing, Rema knows that TikTok is not just for Gen Z. On the contrary, it\u2019s a creative playground for everyone! So whether you\u2019re a millennial or a boomer, a Fortune 500 company or a small B2B business, this week\u2019s episode of Talking Too Loud explores why and how TikTok can be one of the most powerful platforms for growing, entertaining, and connecting with your audience.