Femtech a niche term for a mainstream market?
In today\u2019s episode, we\u2019re going to talk about the future of femtech. Even though the term was created only a few years back, femtech has for sure been the buzzword of the tech scene in 2020. Femtech is estimated to become a 50 billion dollar industry by 2025, but is it truly becoming mainstream? Will femtechs be accepted by doctors and hospitals and what would it require? Do the Nordics have a particular role to play in femtech? What about mentech - why aren\u2019t we seeing more startups and VC deals around men\u2019s sexual health? Investors from Maki.vc, Heartcore Capital and EQT are joined by the founder of Alva Health, a menopause platform, to analyze the femtech space and the obstacles it needs to overcome to truly reach the masses.\n\nThis is a longer one so here's the agenda to help you out:\n\n1) Is femtech really becoming mainstream?\n2) 5:37 Navigating cooperation with the medical establishment\n3) 18:35 Tech needs to understand female issues\n4) 40:16 How much longer do we need to use the label \u201cfemtech\u201d?