The Competitive Advantage of Social Influence
#TChat Radio is back live on Wednesday, November 6, 2013, at 6:30 pm ET (3:30 pm PT). Right after we'll continue the conversation on #TChat Twitter from 7-8 pm ET. \xa0 Last week we talked about mobile recruiting\xa0and this week we\u2019re going to talk about social influence and brands, but not just for marketing. \xa0 Brands understand social influence relevant to their products and services via social networks. \xa0 But what about recruiting? You\u2019ve heard the adage \u2014 marketing is recruiting is marketing. We're all perpetual customers and candidates. \xa0 We always want the very best and we want to buy from and work for those we know and trust. Finding and engaging the voices of influence can help land both. \xa0 Join #TChat co-creators and hosts Meghan M. Biro and Kevin W. Grossman as we discuss the the art of sourcing influence: Mark Fidelman, author, speaker and CEO for Raynforest Inc, an Influencer Marketplace, and Mark Willaman, Founder and President of Fisher Vista, LLC, the owners of HRmarketer software and the fisher VISTA marketing agency. \xa0Join us each week as experts help us explore issues shaping the world of work!