This womens cosmetics brand is cruelty free and vegan!
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\nWomen In Sustainability Series, episode 2.\U0001f399
\nIntroducing Christina Flach, the Founder and CEO of Pretty Girl MakeUp and Beauty Expert on NBC. Christina\u2019s brand, Pretty Girl MakeUp, was founded in 1996 as she looked to create a better product for both herself, her clients, and customers.\xa0
\nShe could never find a high quality lip gloss that would last after application throughout her busiest days. Every gloss she tried and was referred to would seemingly disappear within an hour of application or a sip of water. After trying a dozen products, Christina decided to fix the problem herself\u2013and after a year of formulation, Pretty Girl MakeUp was born.\xa0
\nChristina wanted to do more than just create another lifestyle and cosmetic brand. Christina wanted her brand to resemble her beliefs. From the quality of the product, to how the product is made and even packaged, Christina created something for more than a lifestyle product\u2013she challenged the cosmetics industry to do better.\xa0
\nFrom skin and eye products, many cosmetic brands use animal testing\u2013something that has been condemned by many animal rights groups and consumers. As such, Christina wanted her brand to be different and take a stand against this. So all of her products at Pretty Girl Makeup are cruelty free.\xa0
\nWhat\u2019s more, as Pretty Girl Makeup grows, Christina is developing new brands and products. With her business growth, she continues to look for ways to reduce waste in the packaging and postal of her products by using less material and biodegradable packaging.
\nThis episode covers some interesting topics\u2013from understanding more about her approach to health & lifestyle, living more sustainably, creating a brand and businesses with sustainable practices and goals, to also defining a \u2018vegan\u2019 cosmetic product!
\nThis week\u2019s podcast guest features Christina Flach, Founder and CEO at Pretty Girl MakeUp as part of our \u2018Women in Sustainability\u2019 series.\xa0\xa0
\nTo learn more about Pretty Girl MakeUp simply click the link:
\nhttps://www.prettygirlmakeup.com
\nFollow Pretty Girl MakeUp on social media through the links below:
\nhttps://www.instagram.com/prettygirlmkup/
\nhttps://www.youtube.com/channel/UCq6tjaF8slf5WEw36QHIrgw
\nFind out more about Pretty Girl MakeUp and companies like them on our website:\xa0
\nhttps://www.sustainabilitychampions.com
\nAlso, follow us on socials:\xa0
\nhttps://instagram.com/sustainabilitychampions\xa0
\nhttps://www.linkedin.com/company/sustainability-champions\xa0
\nPlease subscribe for more videos like this one.\xa0
\nPresented by: Daniel Hartz\xa0
\nProduced by: Daniel Hartz & Peter Donnelly
\nVideo Edit by: Abdallah Raddadi\xa0
\nSustainability Champions Ltd.
\nThis is a paid feature sponsored by the Zayed Sustainability prize for their 2024 application.\xa0
\nLearn more about the prize and apply through the link below:
\nhttps://zayedsustainabilityprize.com
\n#podcast #series #sustainability #champions