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In this episode of Sustainability Champions, I speak with Patrick Marsden, Partner and Co-Owner of MaCher and Champion of Sustainable Product Design.\nNot creating a product in the first place is the most sustainable thing you can do when creating products. Starting with the simple question \u201cwhy\u201d allows us to understand if the product is important to make in the first place and ultimately minimize our carbon footprint.\nMaCher is a global design company specializing in marketing products from design to delivery. Years of experience and a team made of people from America, Australia and Asia, contribute to their unique ability to design branded accessories and more. Additionally, they received B-Corp certification in 2014, balancing purpose and profit with a focus on helping other businesses reduce their environmental impact. \n\n\nEvery year, MaCher sets themselves sustainability objectives, which are aligned with the United Nations\u2019 Global Impact 2030 Agenda for Sustainable Development. Plus each year, they release transparent reports that detail their success and failures on their journey to healing the planet. They\u2019re helping brands be more eco-friendly, while setting an example for for-profit businesses to make a meaningful contribution to our planet.\n\n\nIf you enjoyed this episode, please give the Sustainability Champions podcast a 5-star review in the Apple Podcast app and subscribe so you\u2019ll know when the next episode is released!\n\n\nWebsite: https://macher.com (https://macher.com)\nLinkedin: https://www.linkedin.com/company/macher/?originalSubdomain=au (https://www.linkedin.com/company/macher/?originalSubdomain=au)\nInstagram: https://www.instagram.com/macherusa/ (https://www.instagram.com/macherusa/)\n\n\n--\nHosted by Daniel Hartz\nSustainability Champions\nhttps://www.sustainabilitychampions.com\nInstagram: @SustainabilityChampions\nFacebook: @SustainabilityChampions\nLinkedIn: @Sustainability Champions