S8E10: Angela Parrish - Multiple Streams of Income

Published: Feb. 19, 2016, 9:30 a.m.

This week I have singer/songwriter Angela Parrish who shares with us about the importance of having multiple streams of income and how she runs her business. She also talks about how she saved for and completely self-funded $20,000 to record her latest album, Faithful and Tall.

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Based out of Los Angeles, Angela creates her own brand of music, drawing inspiration from the likes of Carole King, Ray Charles, Eva Cassidy, Gregg Allman, and Alison Krauss. Her music has brought her great acclaim including second place for her song \u201cThe Couple Down the Hall\u201d at the Songwriters Hall of Fame Song Competition, and having her song \u201cHigher\u201d selected as a finalist in the 2013 John Lennon Songwriting Contest. You may have heard her song \u201cDifferent Tomorrow\u201d which earned a primetime placement on CBS TV last summer. Thats not even mentioning her collaborating with top producers and musicians in the industry. \xa0

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\nSuccess\xa0Mantra\n

I realized early on that success was tied to not giving up. Most people in this business gave up and went on to other things. If you simply didn\u2019t give up, you would outlast the people who came in on the bus with you. - Harrison Ford \xa0

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\nMultiple Streams of Income\n

\u2022 Talks about the different streams of income she has which include performing, album sales, and teaching piano.

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\u2022 Teaching people one on one.

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\u2022 Limiting how much she teaches so she can focus on the other aspects on her business that she has more passion for.

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\u2022 Talks about the different percentages each of her streams of income are bringing in and where she\u2019s focusing.

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\u2022 Music industry in general and where she thinks it\u2019s headed with music being sold online and subscription services like Spotify.

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\u2022 How people will support the artists they love.

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\u2022 How Periscope can help to build an audience. \xa0

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\nManaging Business\n

\u2022 Tells how she wasn\u2019t good at managing her business and how she got better.

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\u2022 Read All You\u2019re Worth by Elizabeth Warren teaches how to manage your finances.

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\u2022 50% of your income is survival/basic needs, 30% is discretionary, 20% is savings.

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\u2022 Talks about how she self-funded her album, hiring all of the help she needed in musicians, studio work, designers, etc.

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\u2022 Tells how much it took to create her album. Spoiler alert: It was roughly 20,000 completely self-funded. \xa0

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\nOther Topics Covered\n

\u2022 Having tenacity.

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\u2022 Not giving up, yet knowing when to quit.

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\u2022 Fear of rejection.

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\u2022 Finding yourself.

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\u2022 How all your experiences make up who you are.

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\u2022 Taking risks to be true to yourself and your art.

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\u2022 Talks about her early performing days.

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\u2022 Immersing yourself in the community that you want to be a part of.

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\u2022 Balancing business and art.

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\u2022 The importance of building a following which makes you more attractive to labels and other people to work with.

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\u2022 Collecting emails. Opt-in magnet. \xa0

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\nFailure Moment\n

Putting out her record without any business knowledge. She feels it isn\u2019t doing as good as it can be and now she\u2019s changing that. \xa0

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\nFavorite Success\n

The songwriter\u2019s hall of fame competition and being recognized by her peers. \xa0 \xa0

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\nParting Advice\n

Don\u2019t sell yourself short. Set out to accomplish your dreams. Dance with fear.

\n\xa0\nRecommended books and resources:\n

Note: Many of the links in this section are affiliate links, meaning we\xa0earn a small portion of any sales. If you're enjoying our\xa0podcast and decide to purchase one of the recommended resources or books, please consider using our\xa0affiliate links to help support the work we're doing here at the Successful Performercast. Thanks! \xa0

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Resources:

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Paper and physical books. \xa0

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Books:

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All Your Worth by Elizabeth Warren

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Writing Better Lyrics by Pat Pattison \xa0

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Also\xa0Recommended

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The Dip by Seth Godin

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Michael Hyatt\u2019s This is Your Life Podcast

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Platform by Michael Hyatt\xa0

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\nAlbum Faithful & Tall\n

Faithful and Tall by Angela Parrish \xa0

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\nWhere can we find Angela Parrish?\n

AngelaParrish.com

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