Creating a Market for Non-Cash Currencies, with Joel Hodroff

Published: Feb. 13, 2006, 3:47 p.m.

Stranova Vol. 14, February 13, 2006. Our guest this episode is Mr. Joel Hodroff, CEO and Founder of DualCurrency Systems, an innovative venture that allows people to "trade\u201d items like frequent flyer miles and health care benefits in a new kind of business network.\n\nThrough the concept of Universal Reward Systems, with Mr. Hodroff\u2019s concepts in place, consumers will soon be easily able to trade \u201cnon-cash\u201d currencies like unused tuition credits offered to university employees, credit card \u201crewards\u201d points, and \u201cfrequent stay\u201d points at hotels, in a unique program that links together the consumers and vendors in a unique cooperative network. Listen to this week\u2019s podcast and learn why Mr. Hodroff was selected as a 2005 \u201cInnovator of the Year\u201d by Finance and Commerce magazine.