The No Excuses Culture
Getting ready for our next semester\u2019s class, I asked my Teaching Assistant why I hadn\u2019t seen the posters for our new class around campus. Hearing the litany of excuses that followed \u2013\u201cIt was raining.\u201d (The posters go inside the building.) \u201cWe still have time.\u201d (We had agreed they were to go up a week ago) \u2014 I had a strong sense of d\xe9j\xe0 vu. When I took the job of VP of Marketing in a company emerging from bankruptcy, excuses seemed to be our main product. So we created The No Excuses Culture.