Ideaflow by Jeremy Utley and Perry Klebahn: how to have more ideas
About the book
\nGreat Ideas. Methods, not Magic.
\nInnovation is not an event; it\u2019s a practice. Don\u2019t leave the big ideas to the creatives. Revolutionize your creative process by mastering Ideaflow: the proven strategy that anyone can use to routinely generate and commercialize innovative ideas. Whether you\u2019re an entrepreneur, student, C-suite leader, or anything in between, this book will teach you how to unleash creativity and innovation to magnify and accelerate all your other efforts, by simply building it into your daily routine
\nAbout the authors
\nJeremy is the Director of Executive Education at Stanford d.school and an Adjunct Professor at Stanford's School of Engineering. He is the co-host of the d.school\u2019s widely popular program \u201cStanford\u2019s Masters of Creativity.\u201d
\nPerry is a seasoned teacher, entrepreneur, product designer, chief executive and co-founding member of the Stanford d.school's faculty with over 20 years of experience.
\nFind out more about the book and authors here.
\nBig ideas
\n1) All problems are idea problems
\n2) You're not testing enough
\n3) Elevate
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