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\nAbout the\xa0book
\nWant to be more creative? Not sure of where to start? You\u2019re not alone.
\nWe all have a dysfunctional relationship with creativity. We love it, value it and want more of it but just can\u2019t seem to find the time or resources to give to it. And despite desperate calls for more innovative thinking, the systems and processes that hold most businesses together don\u2019t allow or enable anything like it.
\nThis book is for anyone who feels like they have more to give but struggles to get it out. Packed full of powerful, practical and poetic tools, this inspiring and infectious read will help you cut through the barriers that prevent creativity at work while giving you the clarity and confidence to unleash your wild, untamed self-expression into every pocket of your personal and professional life.
\nSource: https://www.mykeldixon.com/store
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\nAbout the\xa0author
\nMykel Dixon is an award-winning speaker, author, musician and recognised authority of Creativity, Culture and the Human Future of Work. He helps leaders and teams rediscover their natural appetite and aptitude for Creativity with extraordinary success.
\nThrough the design and delivery of explosive keynote presentations, immersive team-building activities and transformative talent development programs, Mykel leads a new-wave of entrepreneurial savants showing forward-thinking companies how to reinvent for relevance in a 21st-Century Renaissance.
\nSource: https://www.mykeldixon.com/
\nAlso check out https://www.everydaycreatives.com/
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\nBig idea #1\u200a\u2014\u200aCreative, everyday
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\n\u201cThe future of work will be written by those with the courage to think, feel, and act more creative every day.\u201d\n
There is a lot in the book that says about how and why we need to access courage in order to access creativity, even in times of uncertainty or discomfort.
\nWe don\u2019t need to go into all the reasons why creativity is so important. The writing is on the wall that our more socially, politically, and technically complex world requires a lot more creativity in order to solve the big problems that we are facing and will continue to face.
\nWe know that the future of AI and robotics rests on the marriage of human creativity and emotion, with the efficiency and power of technology. Therefore we need to inject creativity into our daily lives; from our emails to our CVs, to how we connect with people, even the shoes we wear, and not just into the big stuff.
\nWe can\u2019t access creativity for the big stuff and the big problems if we\u2019re not practicing creativity on a regular basis. Plus it makes life and work a lot more fun as well.
\nThis book is all about harnessing those tiny ways and those little things that we can do every single day in order to be more creative; to access our creativity and expand our creative minds.
\nLike every book about creativity, it\u2019s so important not to conflate creativity with artistic talent or artistic skill. Those are two completely different things.
\nBig idea #2\u200a\u2014\u200aReclaim your creative\xa0identity
\nIn the book Mykel says \u201cNo one was born boring. No one had dreams of being a buzzkill. It happens slowly, subtly, insidiously\u201d.
\nYou\u2019ve probably heard people say that creativity is a skill and that it can be learned, but it\u2019s really more bout relearning.
\nIn a famous study led by George Land, 1,600 five-year-olds were tested for their creativity skills; their creative capacity and their ability to access that creative capacity. At just five years old, 98% of those 1,600 children scored as creative geniuses. Five years later, he tested the same children, at 10 years old only 30% were creative geniuses.
\nHe tested them again at 15, by then it was just 12%. Most depressingly, by the time these children were 30 years old, just 2% of them showed the same creative genius potential that 98% of them had done 25 years earlier.
\nIt goes to show that creativity is bashed out of us slowly but surely throughout our lives. We are taught that creativity and thinking differently is dangerous, that it will make us misunderstood, or isolated, or poor (or all three) and that it\u2019s safer not to be creative.
\nMykel says that all the post-it note activities in the world that you might do in your team or in a workshop, won\u2019t help if fundamentally, you believe that you\u2019re not creative, and you don\u2019t reclaim the creativity that you, and all of us, were clearly born with.
\nMykel breaks it down into six creative identities;
\nHe says the big difference is courage, the everyday creative is not born with more creativity than anyone else. They\u2019re not innately more creative, but they have practiced and make it a conscious, courageous effort to bring creativity into how they\u2019re living and how they\u2019re working. This doesn\u2019t mean doing anything wild, it just means being intentional.
\nThose identities are not fixed. Just because you may currently identify as \u2018used to be creative\u2019, doesn\u2019t mean that you can\u2019t move from that. Something worth reflecting on that and thinking about how you move from one level of creative identity to another.
\nBig idea #3\u200a\u2014\u200aMake it your\xa0own
\nMykel gives plenty of space and prompts in the book to create your own creativity manifesto and your value proposition; the what, the, how, and the why to set the scene and set your mindset around what creativity means to you? Why is it that you want to access it? What would the benefits be and what is the value or the benefit to you and the others around you.
\nIt\u2019s then up to you to create the principles that make your own version of creativity, because by its very nature, it will look and feel different to everyone.
\nSo some examples in the book\u2026
\nThere\u2019s just a few examples of some ideas of everyday creativity in the book, there\u2019s obviously a million others that you can come up with to make it your own.
\nI like to think of these as cheeky little nods to yourself and to others around your way of expressing creativity, which builds up over time. And then before long, you\u2019ll be asking different questions without even having to think about it. And when the moment appears that really matters, you\u2019ll be ready to think in a more creative way, as you\u2019ve worked to become the creative you were born to be.
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