Tantos - Chef Joe Sasto & Sean Knecht launch a CPG company!
Today, we're thrilled to have Chef Joe Sasto and Sean Knecht as our guests.
Joe Sasto, inspired by his lifelong passion for pasta, founded Tantos, the ultimate pasta chip!\xa0 Tantos is a brand that embodies the Italian expression "Tanto Si," meaning "so much yes." From a young age, Joe's talent for cooking was evident. He trained under some of the Bay Area's top chefs, contributing to the success of Michelin-starred Lazy Bear and Quince. You've also seen him on Bravo\u2019s Top Chef and Food Network\u2019s Tournament of Champions and Chopped.
Sean Knecht, since 2013, has helped Fortune 500 companies, hotels, breweries, and pet retailers leverage the emotional bond between customers and their pets to boost revenue and brand recognition. He provides award-winning customizable pet accessories for resale and promotional use. Sean has appeared on ABC's Shark Tank and has been featured in Inc., Forbes, the Wall Street Journal, and Buzzfeed. His clients include Petco, Tito's Vodka, Subaru, Houston Astros, Bumble, Heineken, ESPN, and more.
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On this episode you\u2019ll discover:
How Tantos is Revolutionizing Pasta: Tantos revolutionizes pasta by transforming it into a gourmet snack with its unique process of drying, puffing, and seasoning pasta to crispy perfection.
Joe\u2019s Incredible Culinary Journey: Chef Joe Sasto\u2019s remarkable culinary journey took him from a young cooking enthusiast to a Michelin-starred chef, culminating in his innovative creation of the Tantos pasta chip.
Sean & Joe\u2019s Launch Strategy: Sean Knecht and Joe Sasto\u2019s launch strategy combined Sean\u2019s brand expertise with Joe\u2019s culinary innovation to successfully introduce Tantos to the market.