On the latest episode of Startup To Storefront, we\u2019re shining a spotlight on Rose & Caroline, the wife-and-wife duo behind Poplight, as seen on Shark Tank! \U0001f4a1
The idea for Poplight came to them when they moved into their first place together. They wanted beautiful, modern wall lighting that fit their budget, but quickly realized traditional wall sconces just wouldn\u2019t work for them:
\U0001f4b8 They\u2019re expensive \u2013 costing hundreds of dollars each.\xa0
\U0001f527 They require a contractor for installation (and might even break your lease!)
\U0001f512 Once installed, they\u2019re permanent, meaning you can\u2019t take them with you if you move or redecorate.
That\u2019s when they had their \U0001f4a1 lightbulb moment:
Poplight, renter-friendly wall lighting that installs in seconds, can be moved easily, and fits any budget! Here\u2019s how their journey unfolded: - They went viral on TikTok (yes, in their overalls!) - A Shark Tank producer reached out, but they thought it was a scam. - After some convincing, they made it onto the show\u2014and the rest is history!
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\U0001f389 INSTAGRAM GIVEAWAY ALERT \U0001f389 We\u2019re giving away a black Poplight exclusively to our Instagram followers! Stay tuned for the details on how to enter and win! Tune in to hear how they built a brand, conquered Shark Tank, and are lighting up the world with Poplight. \U0001f525