Why Managing LinkedIn Shouldn't Be Tasked to Your Intern
Intro Advisory Founder and CEO, Colleen McKenna, reflects on a Wall Street Journal article she read about the evolution of careers in social media. Once a job for interns and entry-level employees, social media managing has gained importance and respect as a career. Colleen differentiates LinkedIn from social media and stresses the importance of training employees to utilize it.
\n0:00 Intro
\n3:30 How LinkedIn differs from social media
\n5:06 Wall Street Article
\n9:30 Position of social media managers
\n10:30 Truth, tool, and tip
\n14:00 Outro
\n\u201cHow Managing Social Media went from a Job to a Career\u201d by Krithika Varagur, Wall Street Journal
\nIntero Advisory Founder and CEO Colleen McKenna
\nhttps://www.interoadvisory.com
\nhttps://www.linkedin.com/company/interoadvisory/
\nhttps://www.linkedin.com/in/colleenmckenna/
\nInstagram: @interoadvisory
\ncolleen@interoadvisory.com