BROADCASTS.com

Published: Jan. 29, 2022, 2 p.m.

b'

Larry Eason is a Social Impact Strategist, Innovator, and Consultant for nonprofits and social impact startups. Both early adopters of LinkedIn, Colleen, and Larry met eleven years ago through LinkedIn For  Good. They discuss the power of the profile, strategic networking, conveying ethos online, centers of influence, and the right mindset to utilize LinkedIn to its fullest potential.

\\n

0:00 Intro

\\n

1:12 Introducing Larry

\\n

2:30 Bryan Breckenridge & LinkedIn For Good

\\n

6:30 Blog post on beginners mind

\\n

8:00 Non-profits on LinkedIn

\\n

11:12 It\\u2019s business not social

\\n

12:20 Technology and strategic networks

\\n

19:30 Cold connection

\\n

25:20 Credibility

\\n

29:00 Ethos and telling a story

\\n

32:18 Startups VS nonprofits

\\n

38:15 Web 2.0

\\n

42:00 Long-term relationships

\\n

45:00 Non-profits

\\n

51:50 Outro

\\n

\\n

Larry Eason

\\n

https://www.linkedin.com/in/larryeason/

\\n

Twitter: @easonlw

\\n

\\n

Mentioned

\\n

\\u2022 https://www.linkedin.com/in/bryanbreckenridge/

\\n

\\u2022 https://www.forbes.com/sites/michaelsimmons/2013/12/03/why-being-the-most-connected-is-a-vanity metric/?sh=4a5897d471a9

\\n

\\u2022 https://www.linkedin.com/company/the-nature-conservancy/

\\n

\\u2022 https://www.linkedin.com/company/national-urban-fellows/

\\n

\\n

Intero Advisory Founder and CEO Colleen McKenna

\\n

https://www.interoadvisory.com

\\n

https://www.linkedin.com/company/interoadvisory/

\\n

https://www.linkedin.com/in/colleenmckenna/

\\n

Instagram: @interoadvisory

\\n

colleen@interoadvisory.com

'