SOW 39: Rock Star Marketing with Craig Duswalt Creator of the RockStar System For Success

Published: July 7, 2011, 6:50 p.m.

On this episode of Speaking of Wealth, join Jason Hartman and Craig Duswalt as they discuss Craig\u2019s RockStar System for Success. Learn how publishing a small book of tips can promote your business. Craig discusses why having a title is much easier than remembering a name, and he divulges his Seven RockStar Rules for standing out from the competition and becoming the go-to person in your industry.

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Craig Duswalt is the creator of the RockStar System For Success \u2013 How to Achieve RockStar Status in Your Industry. Craig\u2019s background includes touring with Guns N\u2019 Roses, as Axl Rose\u2019s personal manager, and Air Supply, as the band\u2019s personal assistant. In his presentations, Craig shares numerous stories of his days with Guns N\u2019 Roses and Air Supply, and behind-the-scenes encounters with some of the biggest names in entertainment; people like Bono, U2, Metallica, Queen, Kurt Cobain, Steven Tyler, Liz Taylor, Liza Minnelli, George Michael, David Bowie, Annie Lennox, Robert Plant, Elton John, Gianni Versace, Rolling Stones, Nine Inch Nails, Dave Navarro, Rick Springfield, Eddie Money, Michael Hutchense, and a bunch more.

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Craig was also an award-winning copywriter, working as a Creative Director for a Los Angeles-based ad agency until opening up his own ad agency, Green Room Design & Advertising, which was named the 2002 Santa Clarita Valley Chamber of Commerce Small Business of the Year. Craig combined his backgrounds in both music and marketing, and is now a professional speaker and author, promoting his RockStar System for Success all over the country, teaching entrepreneurs, small businesses, home-based business and the self-employed how to promote themselves and their business by thinking outside the box at his 4-Day RockStar Marketing BootCamps every March and September in Los Angeles.

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Craig Duswalt also speaks to corporations on how to market like a RockStar, to colleges about drug awareness, and at numerous seminars, associations and conferences, teaching entrepreneurs how to use outside the box marketing techniques to attract clients, and how to stand out from the competition by throwing televisions out hotel windows \u2014 Like a RockStar.