481: Ryan Moran, 12 Months to $1 Million, Narrowing the Focus
Ryan Moran, author of,\xa012 Months to $1 Million, joins Jason Hartman today to discuss some of his tactics that led to his success. Sometimes better business isn\u2019t about what you sell, but more-so, how your business is focused. While we often think of the question, \u201cwhat is the product,\u201d the focus needs to be, \u201cwho is the audience?\u201d As well, Ryan shares his views on real estate investing and the economy, post-pandemic.\xa0
Books:
12 Months to $1 Million by Ryan Moran
Key Takeaways:
[4:20] \u201cI\u2019ve discovered that there are a lot of things not worth pursuing, but the pursuit is worth it.\u201d
[10:15] \u201cMinimum wage is an institution, something that you\u2019re trying to force into society\u2026\u201d
[13:00] Moran, how did you get your career started, and what role did the early affiliate marketing role play in where you are today?\xa0
[15:20] Your business is determined not by what you sell, but who you sell to.
[16:50] The game is about building to an audience quickly, and monetizing to that audience.\xa0
[17:00] What Joe Rogan did for Spotify!
[20:10] What\u2019s the extent of e-commerce beyond Amazon?
[21:00] Eventually we will drop the E in e-commerce.
[22:00] What goes on outside the Amazon world?
[26:00] Is the magic question, \u201cwhat\u2019s the product?\u201d
[32:00] You can have two brands for the same product, and market them to two audiences. They can both be wildly successful.\xa0
[42:00] Real estate trends post Coronavirus.
[46:00] Cocooning, from home theatre systems to home gyms.
[50:00] Considering the Federal Reserve the fourth branch of government.
Websites:
Jason Hartman PropertyCast (Libsyn)
Jason Hartman PropertyCast (iTunes)
1-800-HARTMAN