Solving the Inventory Problem with On-Demand Production

Published: Dec. 23, 2020, 3:45 p.m.

Apparel overproduction remains one of the biggest costs on both the industry and the environment. In fact, Omer Kulka, chief marketing officer at printing solutions provider\xa0Kornit Digital, estimates that between 20 and 25 percent of manufactured apparel goes unsold.\nSuch alarmingly high numbers indicate that apparel needs a better way to produce that not only keeps garments out of landfills, but also saves significant amounts of natural resources in the manufacturing process. In this fireside chat with Sourcing Journal president and founder Edward Hertzman, Kulka asserts that on-demand production is the next step to ensuring sustainability within the supply chain.\n\u201cWhen you produce on demand, what happens is\u2026that instead of trying to sell what you\u2019ve produced, you\u2019re producing what you\u2019ve already sold,\u201d Kulka said. \u201cThat doesn\u2019t reduce the risk. That eliminates the risk completely. Somebody actually buys something, and only then are you manufacturing it, so you\u2019re not sitting on any inventory that\u2019s at risk.\u201d\nListen to the conversation to find out how on-demand could significantly curb apparel\u2019s impact on the environment.\nLearn more about your ad choices. Visit megaphone.fm/adchoices