Retail Rx: Supporting Frontlines to Deliver Retail Success

Published: April 23, 2024, 5:52 p.m.

Well-trained, committed frontline workers are key to a retailer\u2019s success, but that\u2019s proving more and more elusive. With a worker attrition rate of about 60 percent, retailers are essentially replacing more than half their staff every year. That\u2019s a lot of churn.\nIn this fireside chat, Christine Tutssel, co-founder of Axonify, Michael Appel, managing director and head of retail practice, Getzler Henrich and Associates, and Lauren Parker, director, Fairchild Studio discuss why investment in staff onboarding, training, development, communications and retention must come from the top, and how AI and technology can really make an impact.\nWatch the fireside to learn:\n\nWhy staff and management turnover is so high today\n\nWhat Axonify's survey of 300 frontline managers revealed\n\nHow technology like Axonify's tool can better foster management and frontline connections to make associates more successful\n\nHow managers use the Axonify tool to train front-line employees about retail theft\n\nIf retail leaders have the tools and tactics to tap into the business success that frontlines can drive\n\n\nLearn more about your ad choices. Visit megaphone.fm/adchoices