Benedicte talks to Geoff about the marketing experiments they\u2019re doing this fall.
Now that the business is a bit more stable, Geoff\u2019s putting his focus back on marketing. He shares the three marketing experiments they\u2019ll be doing later this year: \u201ccleaning out the gutters\u201d, working with creators, and building their content factory.\xa0
Benedicte and Geoff also talk about SEO, content products, and more.