ICYMI: Rachel Karten on Snark Subreddits and Ryan Sheckler

Published: March 2, 2024, 8 a.m.

b'Candice Lim is joined by\\xa0Link in Bio\\xa0writer Rachel Karten, whose Substack breaks down how Stanley Cups went viral, why the Duolingo owl got a BBL and how \\u201cseemingly ranch\\u201d hit supermarket shelves. Karten was a social media manager who started her newsletter after leaving Bon App\\xe9tit following a\\xa0racial and labor reckoning\\xa0in 2020 that exposed \\u2014 what the publication themselves called \\u2014 a \\u201ctoxic, top-down culture.\\u201d Since then, Karten has found a rapt audience of more than 55,000 subscribers who are social media managers like herself, marketing insiders and curious readers who just want to know how and why they\\u2019re being influenced at.\\nThis podcast is produced by Se\\u2019era Spragley Ricks, Daisy Rosario, Candice Lim and Rachelle Hampton.\\nLearn more about your ad choices. Visit megaphone.fm/adchoices'