ICYMI: Endless Thread: The expanding universe of Lofi Girl
On today\u2019s episode brought to us by\xa0WBUR\u2019s\xa0Endless Thread, co-host Ben Brock Johnson and producer Nora Saks look at the Lofi Girl phenomenon. At least 13 million YouTube users subscribe to the channel Lofi Girl. Created by the mononymous French music producer Dimitri,\xa0Lofi Girl\xa0is a 24/7 livestream of an anime girl studying in her room and listening to lofi hip hop. For many, she\u2019s become the perfect study buddy, and the music may actually be helping concentration.\nEndless Thread\xa0producer Nora Ruth Valerie Saks and co-host Ben Brock Johnson look at how the Lofi Girl phenomenon has expanded into a record company, inspired copycats, and prompted academic research.\nLearn more about your ad choices. Visit megaphone.fm/adchoices