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It\\u2019s been a while since we checked in with our Entrepreneur-In-Residence, Lisa Pegram. On today\\u2019s episode, you\\u2019ll get a look into what her life and business looks like one year after launching her beauty tech company, Belle51. Belle51 focuses on the specific skin issues of Black and Brown communities and how to treat them effectively.

Lisa is no stranger to the side hustle life. She is currently in pursuit of her PhD at Columbia where she studies meta-cognition and data sciences, working in the field full-time, and managing her own company.\\xa0

Since I last spoke with Lisa, she now offers products such as an esthetician-grade, automatic microneedling tool, an oil serum, and a laser for hyperpigmentation. Things have been booming! You know the notion of focusing on what you have first, so you can get that where it needs to be before you add new products? Well for Lisa, she went against the grain of that and is carving out a new path for her company. She\\u2019s learned that adding products has actually increased her revenue because customers have choices within her offerings.

Get to know more about how Belle51 is growing, and what Lisa has learned about marketing, scaling up and betting on herself.

Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher.\\xa0

This episode is brought to you by:

Skillshare

Get two free months of Premium Membership at skillshare.com/sidehustlepro.

Links mentioned in this episode

• EP 155: Entrepreneur-In-Residence: This Data Scientist Just Launched A Cutting-Edge Home Laser For Black And Brown Skin (W/Lisa Pegram Of Belle51)
• Belle51 Website
• Omnisend

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Send questions to \\u201cAsk Nicaila\\u201d

You can now send questions for the new \\u201cAsk Nicaila\\u201d segment that\\u2019s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject.\\xa0

Belle51 (Instagram) \\u2013 @belle51coSide Hustle Pro \\u2013 @sidehustlepro#SideHustlePro\\xa0

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