How to get media attention for your animal organization - Ep10

Published: June 20, 2020, 5:11 a.m.

Guest: Mark Robison, senior consultant for Humane Network and president of CockadoodleMoo Farm Animal Sanctuary. He was a top editor for many years at the Reno Gazette-Journal daily newspaper.

Main questions: “How can we get coverage from our local media for our animal organization? What will get their attention? How do we work with them?”

Links:

* CockadoodleMoo Farm Animal Sanctuary (web) (Facebook)

* Bonney's recommendation: "The Checklist Manifesto" by Atul Gawande (book) (audio version)

Recorded pre-COVID.