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What is service design? A question that is keeping the community busy up till today. And probably the foreseeable future. In this episode S\xf8ren Bechmann talks about his journey how he tried solve this question for once and for all. \n\nS\xf8ren has formulated a new definition for service design. A definition that might surprise you!\n\nNext to that we talk about how the ever growing focus digital solutions is pushing the human aspect out of the things we do. Is digital always a better answer?\n\nFinally we address the big topic of implementation within service design. Why is it so that so many projects strand when it the times comes to implement and what can we do to change that?\n\nDid you enjoy this episode? Don't forget to LEAVE A COMMENT down below \U0001f447\n\n----------------------------------------\n\nEPISODE GUIDE\n03:40 - The first encounter with Service Design.\n04:50 - Why do we need a new definition for Service Design?\n14:00 - How can we challenge the digital solution?\n24:20 - What can we do to increase the chance that our ideas get implemented?\n37:20 - Big Questions: Is service design just another buzzword?\n\n----------------------------------------\n\nLINKS FROM THE EPISODE\n* S\xf8ren on LinkedIn \u279c https://go.servicedesignshow.com/khct2\n* https://www.sorenbechmann.com/\n\nMORE EPISODES\nEnjoyed the show? Take a look at some of the other episodes.\nhttps://go.servicedesignshow.com/podcast\n\nYOUTUBE\nEvery episode of the Service Design Show is also available as via the official YouTube channel.\nhttps://go.servicedesignshow.com/youtube\n\nFACEBOOK\nCheck the Facebook page where you'll find more content and can discuss the episodes.\nhttps://go.servicedesignshow.com/facebook\n\nINSTAGRAM \nGet an exclusive behind the scenes look of the Show.\nhttps://go.servicedesignshow.com/instagram\n\n----------------------------------------\n\n[FREE COURSE] HOW TO EXPLAIN SERVICE DESIGN\nLearn what it takes to get your clients, colleagues, managers, CEOs and even grandmas as excited about service design as you are!\nhttps://servicedesignshow.com/free-course