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What kind of credentials do you have?\n\nYou may have alphabet soup behind your name...but what do you do with those letters?\n\nAnd how to turn those letters behind your name into something practical and meaningful in your business?\n\nWhen you focus on your business, and what you can do to make yourself better, you can use those letters behind your name to help you provide the most excellent service to your clients and leads. \n\nSee, real estate isn\u2019t just about gaining education: it\u2019s about using that education to help your clients make the best decisions.\n\nYour job is to help educate your clients: not make decisions for them! The more educated you are, the more equipped you\u2019ll be to help educate your clients!\n\nJulia Ray has turned that alphabet soup into connections, and has built a thriving boutique business. You\u2019re going to be inspired by how she uses that education to connect with her clients and leads! \n\nThis week on the Selling the Dream podcast, get ready to see how you can use those credentials to build connections. You won\u2019t want to miss this week\u2019s episode of the Selling the Dream podcast!\n\nBefore we dive in: join an amazing network of the best second home agents. Make sure that you create your free profile on the Second Home Agents website? Go over and get started: it\u2019s FREE to join. Click here to register, fill out your profile and get listed today.\n\nHighlights of this episode:\n\n\nTom introduces Julia Ray and her real estate business.\n\n\nJulia chose to keep her business small, so she could give the customer service experience of her choice.\n\n\n\u201cIt\u2019s not up to us to decide yes or no, it\u2019s our job to educate and let the consumer decide.\u201d\n\n\nJulia shares what to consider when working in the condo industry.\n\n\nTaking care of an expensive asset like a condo costs money - be prepared to spend money to protect and care for your assets!\n\n\nJulia shares what the team does when they help perform maintenance on condos, and how they keep clients up to date. \n\n\nReferrals bring in a lot of Julia\u2019s business - provide excellent service, and people will contact you!\n\n\nConnect with everyone - you never know who is going to bring in referrals.\n\n\nJulia shares about her credentials, and how each and every one of them has helped her grow her business: from negotiation to investing, she has credentials.\n\n\n\u201cI don\u2019t treat real estate as competition\u2026.it\u2019s collaboration.\u201d\n\n\nJulia shares what tools she uses to grow her business, including her CRM.