The Plan to Save California's Legendary Weed From 'Big Cannabis'

Published: April 18, 2018, 4:32 p.m.

In a bright warehouse in the heart of Northern California\u2019s cannabis country, a metal gate slowly peels up. \u201cAlso Sprach Zarathustra\u201d\u2014the iconic music from 2001: A Space Odyssey\u2014blares as the room behind is revealed. A mob of marijuana farmers and local politicians and activists and venture capitalists shuffle through into the Willy Wonka factory of weed.