New Zealand, the Kardashians, and the Battle to Control Manuka Honey

Published: Dec. 5, 2016, 8:12 a.m.

Kourtney Kardashian hawks its health benefits. Counterfeiters and chemists labor to unlock its molecular secrets. And now it's at the center of an international branding war. It's honey, but not just any honey. It's Man\xc5\xabka honey, a sweet extravagance from New Zealand that sells for a sticky $2.50 an ounce\u2014six times the cost of conventional honey\u2014and has attracted a slew of famous fans.